Monday, December 26, 2011

Senior Executive, Marketing Communication

Job Description:

Senior Executive, Marketing Communication
(Ref: 10370)

Responsibilities:
•Conduct market research such as competitor analysis, primary and secondary research to determine market requirements
•Create briefs and presentations to stakeholders to communicate new product ideas, retail concepts and promotional campaigns
•Development of effective marketing materials to communicate the unique benefits of product and services to partners and customers
•Supervise print, design, online and other marketing related projects
Main Activities / Tasks
•Website management – Social media
•Prepare presentations
•Conduct research
•Project management and negotiations – prints, photography, design, web etc
•Coordination with various departments for rollout of projects, information gathering etc
•Copy writing
•Plan and coordinate events
•Other administrative functions

Requirements:
•Strong written and verbal English
•Project management skills
•Negotiation skills
•Technical print know- how
•Proficient in MS Office – esp MS PowerPoint
•Savvy with IT and social media
•Strong sense of design aesthetics
•Knowledge of basic graphic design in plus
•Bachelor degree in Business, Marketing , Communications
•Minimum 2 Years’ relevant experience


Please forward your resume in MS WORD FORMAT to CZrecruit@CrossroadAsia.com

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